Earlier here at SML, we have talked about benefits of Video Blogging and some of the quality of viral video marketing. I’m extending the series with another article on the similar topic.
Getting videos viral in the video sharing website is not that easy, but if we done some works on our video it is pretty easy to make it viral on youtube or wherever you post it. To get our videos viral, we have to take certain steps. For every business, making a video is always a good idea because you will get some real buyers or conversions through your videos.
Many internet marketers are using video campaigns to make their landing pages interesting, meaningful and handsome money, and Then why can’t you too try this? If we want to get success in such marketing campaigns, Here in this article I will tell you some easiest way that you can use to make your videos viral! So let’s get started
What will Make Videos a Viral Video?
There are many things that will help make your video viral. This could be what video are you creating, what sentiments does it trigger and how you publicize your video. One simple suggestion for your video is to, use popular video sharing sites like Youtube, which will help you to reach out to more audience. Hosting your video is useful, when you are creating a membership site but increasing the reach of your video, using a video platform with billions of users, is a better choice. Anyways, I’m sure you must be aware of basic requirement and let’s get on with other points, which you should keep in mind.
Yes, uniqueness matters a lot, try to make some videos that are unique. Who loves an old style? Will you be interested in an old style video? Obviously no, most of us didn’t like it. All are searching for something new. So to get their attention on your video you must make a unique video. It is in this area your creativity should work. Try to see many videos related to your niche and find what they lack in them and include them in your video.
As like every thing quality is essential for getting success in your video campaign. If you dedicate some time in your video for editing it and making it of high quality, then it will be good. Try to make a quality one, by fixing small errors in your video. Because no one likes to see off quality videos, and whenever they saw it, they just ignore it. So get a good impression on the first look itself by making some quality tweaks at the beginning of videos.
It’s always a good idea to hire a video editor and let them do your job. You can search online or use Freelancing websites to find video editing company. If your work requires regular video editing, you can always hire someone locally who can create a perfect work for you. None the less, emphasize more on your Video intro, as if it’s not interesting, most of the time visitor will not bother watching the complete video. For example, check out the Intro part of ReelSEO videos:
Title and Description
When we upload our videos to Youtube or any other video sharing platforms, we will get a form to fill the title and description for the video. Most of the persons are leaving this place blank or by simply adding something. This is not a good practice because you are losing some real juice! Titles and description play a major role in terms of search engine traffic. So avoiding it is not a good idea.
You have to dedicate some time to fill those. Analyse proper keywords for your video and add in title and description. You can make use of Google Keyword tool for it. Using Google keywords you can most search keywords and choose one of them. Also, Google keyword tool helps you to identify the competition and search volume. For Youtube, always take advantage of tags and a catchy thumbnail for your image. Your thumbnail will play the major role in getting more CTR from the related videos tab.
Make It Short, But Informative
If you look at youtube, you will come to know that videos are having lesser length get many views than large length videos. So making your videos short is also a good optimization method. So try to include more details in small length videos. Small length is always good for getting much views and conversions. Also, people are not interested in long length videos; they just don’t have enough time to spend on your lengthy videos. So whenever they saw a lengthier thing, they just ignore it because of laziness.
So these are some simple tips you can make use of to make your videos viral. If you have any additional tips, don’t forget to add it in comments. So I wish you a successful video marketing campaign! Cheers!