Email

Designing an Email for Dark Mode: Dark and Light Optimization

Designing an Email for Dark Mode: Dark and Light Optimization

Dark mode is a term that seems to be trending everywhere, especially when it comes to email and smartphone apps. With the release of various dark modes for apps and email service providers, email marketers must learn the difference between dark and light optimization. If they don’t, their messages could render incorrectly, causing frustration for …

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5 Halloween Email promo ideas for retail and small business

5 Halloween Email promo ideas for retail and small business

It’s the time of year when lovers of all things spooky and frightful rejoice. Halloween is one of the year’s biggest holidays, with its unmistakable décor, abundance of costumes, scary movie marathons, and sugary treats for those who indulge. Halloween is also a marketer’s dream. This holiday is one where people spend big—to be specific, …

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Halloween Email Marketing Campaigns: 6 Tricks to Treat Your Subscribers

Halloween Email Marketing Campaigns: 6 Tricks to Treat Your Subscribers

Looking for ideas to touch your customers for the upcoming holiday season? Want fresh inspiration for Halloween email marketing campaigns? Need a little guidance in setting up your holiday email schedule? With Halloween just around the corner, it’s time to start gearing up for the holiday season. Holiday email campaigns are the perfect opportunity to casually …

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