Email

How to Make User-Generated Content Work for Your Brand

How to Make User-Generated Content Work for Your Brand

This is a guest post from Andie Katschthaler at Walls.io. You may not be familiar with the term “user-generated content” or UGC, but UGC is all around us in the marketing materials we consume. Even resources we don’t necessarily perceive as user-generated content often help companies sell more products. This can include a product review, …

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10 Confirmation Emails for Events (With Examples)

10 Confirmation Emails for Events (With Examples)

When it comes to your brand’s special events, most of the planning goes into the event itself, and the promotional materials surrounding it. Usually, that means little time is spent on thanking your attendees for either attending the event or showing interest. One way you can guarantee you’re showing your appreciation is by sending confirmation …

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How to Use the Newest Graphic Design Trends in Your Email Marketing

How to Use the Newest Graphic Design Trends in Your Email Marketing

This is a guest post from Ryan McCready at Venngage. Keeping up with the latest graphic design trends in your email marketing can be exhausting, especially if you aren’t a designer and have other tasks that take priority. But keeping up with new design trends is the easiest way to signal to your audience that …

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How Automated Email Campaigns Can Increase Customer Lifetime Value

How Automated Email Campaigns Can Increase Customer Lifetime Value

Are you staying in touch with your customers? Or are they dormant in your database? While email marketing remains the most effective digital marketing tactic, it continues to evolve in order to meet your customers’ expectations. Traditional email will always be an important piece in the puzzle; however, the smartest brands are now taking advantage …

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